Community Manager

Community Manager - Remote position in Draper, UT area or Los Angeles, CA area.

DIME is seeking a strategic, analytics-savvy, and beauty-obsessed Community Manager to lead and scale our social ecosystem. This role goes beyond posting content; we’re looking for a data-driven storyteller who knows how to grow social platforms, build brand love, and lead a small team to execute with excellence.

If you thrive in fast-paced environments, love digging into performance metrics, and know how to craft content that converts, this is your chance to make a major impact.

Key Responsibilities

Social Media Strategy & Growth

• Develop and evolve DIME’s organic social strategy across Instagram, Pinterest, Facebook, Facebook Community Group, YouTube, and emerging platforms.
• Set channel-specific growth goals and drive follower, engagement, and reach growth through data-informed strategies.
• Collaborate with your team on content ideation, planning, and execution - ensuring brand voice and visual standards are upheld.

Analytics & Optimization

• Own performance tracking and analytics for all platforms (reach, engagement, follower growth, CTR, conversions).
• Build and share actionable insights to improve content strategy, posting cadence, and audience targeting.
• Test new formats, features, and platform tools to drive measurable growth.

Community Building & Engagement

• Oversee and grow the DIME Community Facebook Group, fostering meaningful conversations and insights.
• Lead daily engagement strategies (comments, DMs, UGC amplification) to build brand loyalty and advocacy.
• Launch community-driven programs (giveaways, product feedback forums, loyalty spotlights).

Cross-Functional Brand Collaboration

• Partner with Creative, Retention, Influencer, and Customer Service teams to ensure cohesive storytelling.
• Support influencer and ambassador initiatives with social strategy and amplification.
• Integrate social strategy with product launches, campaigns, and key brand moments.

• Manage and track the community and organic social budget, allocating resources effectively to maximize ROI.
• Forecast and report spend, ensuring alignment with strategic priorities and growth goals.

What We’re Looking For

• 3-5+ years of experience in social media/community management within beauty, skincare, or wellness preferred ( at least 1-3 years of recent experience).
• Proven track record of growing social accounts and building high-performing content strategies.
• Strong analytical mindset - confident interpreting data and turning insights into action.
• Experience managing and mentoring a small team.
• Deep platform knowledge: Instagram, Pinterest, Facebook, Facebook Groups, YouTube, and emerging social.
• Collaborative and proactive communicator who thrives in a fast-paced, evolving environment.
• Creative and trend-aware with a sharp eye for content that performs.